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The Three Numbers to Review Before Any Hiring or Pricing Decision
Cash position, margin and delivery capacity: the three numbers worth reviewing together. A hiring decision or a pricing change rarely fails because the idea was wrong. It fails because it was made without reference to three numbers that most growing organisations already hold, but rarely review together before committing. For a business in the two million to ten million dollar range, where a single appointment or a single price list can meaningfully move the result, this revi
Srinath Kondapally
Oct 73 min read


Three Signs Your Organisation Has Outgrown Its Finance Function
Growth outpaces finance capability in three predictable ways: no senior finance presence, unpredictable oversight and no clear pathway. Here is how to tell whether your organisation has reached that point.
Srinath Kondapally
Sep 223 min read


The Rise of the Virtual and Fractional CFO: Why More Australian Organisations Are Rethinking Senior Finance Leadership
Strategic financial leadership was once the preserve of well-resourced enterprises. That is no longer the case, and the organisations recognising this earliest are gaining a measurable advantage. In today's complex and rapidly evolving operating environment, strategic financial leadership is a fundamental requirement for any organisation that seeks to grow sustainably, manage risk proactively, and make consequential decisions with genuine confidence. Yet for a significant num
Srinath Kondapally
Jun 1710 min read


Optimising Your Business Processes for Success
In today’s competitive market, businesses must operate efficiently to thrive. Optimising your business processes is a critical step...
Srinath Kondapally
Sep 2, 20254 min read


Mastering the Art of Cash Flow Forecasting
Managing a business’s finances effectively is crucial for long-term success. One of the most important financial tools is forecasting...
Srinath Kondapally
Sep 2, 20254 min read


The Impact of Financial Consulting on Your Business
In today’s competitive market, managing your business finances effectively is crucial for long-term success. Many businesses struggle...
Srinath Kondapally
Sep 2, 20254 min read


How CFO Advisory Services Add Value to Your Business
In today’s competitive business environment, making informed financial decisions is crucial for growth and sustainability. Many...
Srinath Kondapally
Sep 2, 20253 min read


Best Practices for Effective Cash Flow Management
Managing your business’s cash flow is crucial for maintaining financial health and ensuring long-term success. Cash flow optimisation...
Srinath Kondapally
Sep 2, 20253 min read


Strategic Advisory: The Evolving Role of Accountants in 2025
The accounting profession is undergoing a profound transformation. It is shifting from traditional compliance-focused roles to becoming indispensable strategic advisors who drive business growth and resilience. This change is well-documented by leading bodies such as CPA Australia and Chartered Accountants Australia & New Zealand. There is a clear surge in client demand for advisory services beyond basic bookkeeping. The Strategic Shift in Accounting A pivotal report from CPA
Srinath Kondapally
Aug 11, 20253 min read


The Strategic CFO: More Than Just the Numbers
Within many small to mid-sized businesses, the role of Chief Financial Officer (CFO) has traditionally been regarded as that of a gatekeeper; overseeing budgets, ensuring compliance, and delivering regular reports to the board. In today’s dynamic business landscape, however, this narrow view is not only outdated but can significantly hinder organisational growth. A strategic CFO is so much more than a financial steward. They serve as a growth catalyst, a forward-thinking advi
Srinath Kondapally
Aug 7, 20253 min read


Networking for Impact: Proven Strategies to Grow Your Business in Australia
Effective networking; done with purpose and authenticity; remains a hallmark of executive success. In Australia’s fast-evolving business landscape, it's no longer about transactional encounters; it’s about building trust-based, value-driven relationships that drive growth, collaboration, and resilience. Whether you're an executive leader or running your own business, your network isn’t just a contact list; it’s a living ecosystem. It holds the keys to new partnerships, market
Srinath Kondapally
Aug 7, 20252 min read


Where Are Our Efforts Best Invested?
In today’s fast-moving business environment, leaders and owners often juggle multiple opportunities, competing priorities and daily distractions. But achieving sustainable success means asking one key question: where are our efforts best invested to deliver the highest impact? The Power of Prioritisation Navigating the universe of choices, an individual stands ready to embark on a journey, symbolising the power of prioritisation to illuminate the right path. The most successf
Srinath Kondapally
Jul 23, 20252 min read


We Are So Busy, But Really Not Getting Better Results
In today’s business world, being “busy” often feels synonymous with success. Yet so many businesses find themselves stretched thin, juggling endless tasks and meetings; only to realise results are lagging or even stagnant. If this sounds familiar, it’s a sign to rethink not just what you do, but how you work. The Busyness Trap Busy does not always mean productive. Common symptoms include: Constantly full calendars, but unclear progress. Overworked teams feeling exhausted, yet
Srinath Kondapally
Jul 22, 20252 min read
Part Two: Turning Sales Into Healthy Cash Flow – Taking Practical Action
How to Pinpoint and Fix the Problem Review Your Debtor Management Analyse your accounts receivable. Who owes you money, and how long have invoices been outstanding? Tighten credit terms, send timely reminders, and follow up regularly. Consider incentives for early payment. Examine Inventory Practices Audit your stock levels. Excess or slow-moving inventory consumes cash; adjust ordering and sales cycles to match demand. Check Expense Discipline Review all operating expenses a
Srinath Kondapally
Jul 19, 20252 min read
“I Don’t Really Know How We Are Performing Financially”: Turning Uncertainty Into Clarity
For many business owners, the fast pace and complexity of daily operations can leave a crucial question unanswered: How are we really performing financially? This honest uncertainty is more common than you might think, and rather than indicating failure, it signals an opportunity for transformation. Not having a clear grasp of your financial position can stem from out-of-date reports, scattered bookkeeping, multiple revenue streams, or simply the overwhelming demands of runni
Srinath Kondapally
Jul 19, 20252 min read
Why Do You Want to Do Business with Us?
At Striking Figures, we are more than just an accounting firm; we are your strategic financial partner. With three decades of CPA-led experience in Australia and India, we support businesses of all sizes. Our tailored strategies cater to each growth stage, including non-profit organisations (NFPs), small and medium enterprises (SMEs), and purpose-driven organisations. Our mission is to transform financial complexity into strategic clarity. What Makes Us Different Cultural & C
Srinath Kondapally
Jul 13, 20253 min read


Lessons from three decades in Financial and Business Management
Introduction Investing close to three decades of my life in financial and business management across Australia and India, I have...
Srinath Kondapally
Feb 15, 20253 min read
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